Web Push Notifications for Magento 2

Web Push Notifications uses a web browser to show customers push notifications from your website.

Talk to potential customers even after they already closed your website. They will see your message as a push notification whenever their browser is open.

Web push notifications can increase ecommerce business performance significantly. Here is how Magento store owners can benefit of this marketing tool:

Engage Customers Faster

Direct communication with customers is key for establishing beneficial relationships with them. Browser notifications allow sharing the latest news and deals faster and providing buyers with real-time order status updates, which not only facilitates their engagement, but also has a positive impact on their loyalty.

Improve Conversion Rates

Using the extension, online retailers can tailor their messages to different customer groups and make them more personalized. Besides, custom web pop-ups provide an ability to return the visitors that have already closed the website. All this combined acts as a powerful tool that actively converts visitors into real buyers.

Recover More Abandoned Carts

Web push notifications is one of the most effective ways to keep up with shopping cart abandonment. Leveraging pop-ups with attractive deals and offers, storeowners can encourage customers who are just about to leave to finalize the purchase. This provides an outstanding opportunity to win lost sales back.

User Case: Youth Clothing Store

We started using the extension in May. We have been experimenting a lot with its functionality. The best results we’ve seen was from user registration rates. During the first few months the rise was really noticeable and helped us a lot. Registered users are more likely to buy from the store.

We estimate Web Push Notifications helped us make the cost of each lead on our website significantly lower.

User Case: Online Retail Network

After two months of using WPN we collected a lot of data about how our visitors react to push notifications. We noticed that once we started using push notifications to return customers for a 40% discounted offer the customer retention rates skyrocketed.

Essentially we’ve combined an efficient tool with an aggressive marketing strategy and saw results in a crowded and difficult market.

User Case: Ethnic Food Store

One of our best selling items are seasonal baked goods such as the ones people buy during Easter and Christmas.

This year we decided to complement our offline efforts with new online marketing strategy. Great to see this year’s Easter bunnies sold even better with Web Push Notifications. We used it to create a “2+1” deal that was a huge success. More customers than we expected.

Web Push Notifications by Aitoc are fully GDPR compliant. The extension does not create any tables that store customer data. It grabs customer-specific data from default Magento tables. See user manual for more details.

• Target multiple customer groups with tailored push notifications
• Display notifications about promotions or discounts
• Inform customers about order completion
• Entice visitors to register on your website
• Set up the extension on the store view level
• Track the full list of push notification alerts that have been created and / or sent
• Create one-time push templates that will be triggered at the specified time
• Add links to your push notification body to lead customers to the desired page
• Set UTM parameters to track your push campaigns via Google Analytics
• Browse and edit all your recurring push notifications templates in one place
• Mass delete or change the status of your recurring push notifications templates
• Manually manage the subscription status for any of your visitors that have enabled push notifications