Product Reviews & Ratings for Magento 2

The Product Reviews & Ratings extension allows store owners to boost the reviews they receive for every product in their store through automated emails. Incentivizing customers to leave reviews helps increase customer trust in the brand and drives website traffic through customer-generated content. The extension also helps improve conversion rates by providing honest product feedback, leading to more sales.

  • Automate your product review prompts with a smart email notification campaign
  • Illustrate reviews with images added by users
  • Сhoose the status that triggers product review requests
  • Set the delay period for notifications
  • Customize the email template
  • Add discount codes to the emails
  • Equip URLs with the unique UTM values for Google Analytics
  • Notify customers about published reviews and comments
  • Give users an option to share the pros and cons of the product
  • Add the badge “verified” to reviews from registered customers
  • Manage review campaigns in one place
  • Generate notification emails manually if needed
  • Display the rating chart on the product page
  • Allow visitors to vote for reviews (“helpful” or “unhelpful”)


Boost the Number of Reviews You Get for Every Product in Your Store

Incentivize your customers to leave reviews of their purchases with automated emails. Help new visitors with their choices by offering them original and helpful content from their peers.

Boost website trust in Google and other search engines through constantly updated, original, image-rich content in the form of new reviews of your products. Get your store above the competition in Google search results with rich snippets and star ratings visible from the search page.

Product Review Benefits for eCommerce store

Customers trust personal recommendations more than any of the brands’ advertising claims. Given this, Product Reviews & Ratings are a must-have extension for Magento store owners. Here are the opportunities it provides:

Increase Customer Trust with Your Brand
Feedback from existing customers allows potential buyers to get the impression of a particular product and the company selling it. Positive experience shared by shoppers increases customer confidence in your products and services. It can become the critical purchase decision-making factor for prospects.

Drive Website Traffic
Customer-generated content published on a page is yet another driver of organic traffic. Unique content remains one of the most critical factors affecting website rankings in search engines. So, the more authentic reviews you have, the higher your website ranks and, consequently, the more traffic your store gets.

Foster Higher Conversion Rates
A logical consequence of the previous two points, customer reviews can skyrocket an online store's conversion rates. As new visitors come to your website and see all the real feedback on the products they are interested in, the chances of them making a purchase grow exponentially, resulting in higher sales for your store in the future.

Generate New Reviews... Seemingly With No Effort!

Get more reviews for every product you have. It just works. Automate your email marketing to ask users for reviews after a set period. Get more informative reviews with pictures and first-hand impressions. Guarantee that all reviews you get are from actual buyers of your products.

Keep Users up to Date With Notification Emails

Send your customers automated updates when something important happens. Notify your customers when their review gets published in the store. Alert users when their reviews receive new comments so they can respond to them. Reject spammy or malicious reviews before they hit your product page.

Grow the Community With Meaningful Positive Feedback

Respond to good and bad reviews in the review section to let users know you care about their experience. Mitigate bad review impact with careful and constructive feedback in the comments. Let users know you responded to their review so they can contact you immediately. Inspire customer loyalty and build a positive company image right from the start.


How does the module works?

Allow Customers to upload an image when submitting a review

The module supports functionality to submit reviews with images. You can enable the "Allow Upload Image" from the admin configuration.

If enabled, the customers will have an upload to upload one image when submitting reviews. 

Decide if you want to collect & display reviews or only want to collect

The module comes with two modes from which you can select anyone. If you select "Collect and Display," the reviews will appear on the front end, and the customers can submit reviews. 

Selecting "Collect Only" will hide reviews from the front end. Customers will only be able to submit the review when they will receive an email to submit the review. 

Select Order status when the review email triggers

The module allows you to select the order status, which will be used to trigger the email. You can select multiple order statuses. When the order has the selected status, the module will trigger an email and send it to the customer with a link to submit a review.  

Setup campaign and emails

"Follow-Up Email" is part of this module that triggers and sends review emails to customers. 

You can create multiple campaigns and emails according to your needs. You can set a delay period for each email to send to the customer. You can also include the discount code in the email if you want. 

Demo website


We aim to keep our modules regularly updated with new features, bug fixes and compatibility improvements.

Need something else?

We are happy to consider adding new features to our products. Please click below to tell us what you'd like to see.

2.1.3 - July 11th 2023

+Added Starting ID field in configuration to decide from which order the emails will generate for review mode = Collect Only

*Removed duplicate product from review email when order contains the configurable product

*Fixed issue with triggering review email for Guest customers

*Fixed issue with bulk email processing

*Fixed issue with enabling rich snippet functionality

2.1.2 - May 20th 2022

+Included Review "Collect Only" feature

+Added PHP 8.1 compatibility

+Added Magento 2.4.4 compatibility

2.1.1 - September 14th 2021

+Added compatibility for PHP 7.4

+Added compatibility for Magento 2.4.x

*Fixed a bug with SMTP emails generation

2.1.0 - November 8th 2019

+Added possibility using Google UTM Metrics in emails

+Added new coupon discount types: Fixed, Percentage, Use Cart Price Rule coupon

+Improved extension usability

*Fixed bug with insert email variables in templates

*Fixed bug with sending test email: autogenerate email directives in emails

2.0.2 - July 9th 2019

+Added compatibility with Magento 2.3.x;

*Fixed several critical bugs;

*Made code refactoring;

2.0.0 - October 10th 2018

*Fixed a number of other small bugs;

*Conducted code optimization.

1.3.0 - June 30th 2018

+Added an option to manually send review requests in the admin panel;

+Added an option to delete / archive review requests;

+Added product photo in the review request email body;

+Reviews can be displayed in rich snippets;

+Different user roles can be restricted from managing the module;

+Customers can upload several images to their review;

*Fixed a bug where guest visitors would see a review marked as “You’ve found this review helpful” when it was actually another guest adding his like;

*Fixed a bug where the coupon in the reminded did not expire;

*Fixed a bug where customers could not add an image to their review;

*Fixed a number of other small bugs;

*Conducted code optimization.

1.2.0 - June 1st 2017

+Added possibility for admin to reply to customer review;

+Added possibility to allow/deny image upload option in customer review;

*Fixed a compilation issue;

*Fixed an issue with an order placement using a coupon code generated by the extension;

*Fixed an issue with the extension when Magento DB tables have a prefix.

1.1.0 - January 18th 2017

+The extension is compatible with Magento 2.1.4;

+Added reminder grid;

+Added editable email template;

+Added possibility to manage email recipient by customer group and/or by customer;

+Added possibility to add discount coupon in reminder email;

+Added possibility for customer to unsubscribe from extension's notifications;

+Added possibility for admin to get notifications whenever new reviews are posted;

+Added possibility to set up a delay time before reminder email is sent;

+Added possibility to create reviews anonymously;

+Added possibility to attach images to reviews;

*Fixed an issue with view summary rating in review details in admin panel;

*Fixed an issue with reviews not displayed on product pages when 2+ rating attributes are available.

1.0.0 - June 29th 2016

+Initial release

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Our company was founded in 2001, and we've been working with Magento since 2007.

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