User Birthday for Magento 2

The User Birthday module helps businesses make their customers' birthdays memorable and special by offering them unique deals and limited-time offers. The module allows businesses to send personalized email messages to make customers feel special on birthdays. It also offers pre-made email templates to save time and effort in launching email campaigns.

  • Let your customers know you remember their special day with a sophisticated birthday email
  • Offer exclusive birthday deals and discounts in advance
  • Propose VIP-level service on customers' birthdays to build their loyalty
  • Use pre-made email templates to save time setting up your campaign
  • Equip URLs with the unique UTM values for Google Analytics

Hyvä compatible

The extension is compatible with the Hyvä theme.


Create a Cheerful Mood With Awesome Birthday Deals

The User Birthday module allows you to send personalized messages to your customer on their birthday. Make your customers' birthdays memorable and truly special. On the occasion of customers' birthdays, offer them unique deals and limited-time offers they won't resist.

It also boosts sales with exclusive deals your customers will be excited to receive. 

How the module is helpful for your business

Let your customers feel special

Ensure your customers always remember this day by sending personalized messages explicitly designed for them. Customize your emails to look like private messages from your store. Sending personalized emails relevant to your customer and their interest allows you to generate more clicks and boost sales. 

Send Your Offers Beforehand or Right at the Time of Event

Experiment with the right timing and adjust your marketing campaign flexibly to determine what works best for your store. Send birthday emails in advance so your customers can treat themselves to a new purchase. Email exclusive deals on customers' birthdays to make this day even more special.

Save Time With Pre-Made Email Campaigns and Templates

Use pre-made email templates to launch your email campaign with no effort. Jumpstart your email campaign with ready-to-use email templates. Customize the email copy with multiple variables available in the extension.

How does the module work?

The User Birthday module is part of the Follow Up Email extension. 

Campaign and statistics

The module allows you to create and run different campaigns simultaneously.

For each campaign, you can check and track the statistics. This will give you an idea about how your campaign is performing, and you can take further decisions/actions. 

Provide personalize discount or use existing discount rule

You can decide if you want to create a personalized discount and include it in the email or if you want to use the existing cart price to provide a discount. 

If you choose the "Fixed or Percentage" discount type, you will be asked to enter the discount amount/percentage value and period when the discount ends. 

Decide when the customer should receive an email

You can decide when your customer should receive the personalized email. In each email configuration, you can configure the delay period.

The email goes out and is received by the customer after the selected delay period.

Include new products in the email

You can include the products marked as new using the "Set Product as New From" attribute of the product. 


We aim to keep our modules regularly updated with new features, bug fixes and compatibility improvements.

Need something else?

We are happy to consider adding new features to our products. Please click below to tell us what you'd like to see.

1.1.2 - July 5th 2023

+Added compatibility with PHP 8.1

+Code improvement to use declarative schema

1.1.1 - September 20th 2021

+Added compatibility for PHP 7.4

+Added compatibility for Magento 2.4

1.1.0 - November 8th 2019

+Added possibility using Google UTM Metrics in emails

+Added new coupon discount types: Fixed, Percentage, Use Cart Price Rule coupon

+Improved extension usability

*Fixed bug with insert email variables in templates

*Fixed bug with sending test email: autogenerate email directives in emails

1.0.3 - July 9th 2019

+Added compatibility with Magento 2.3.x;

*Fixed several critical bugs;

*Made code refactoring;

1.0.0 - October 10th 2018

+Initial release

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Our company was founded in 2001, and we've been working with Magento since 2007.

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