Ecommerce Fraud Identification and Prevention

How to Identify and Prevent Ecommerce Fraud

Once retail went online fraudsters followed suit. Cyberspace opened up some new opportunities not only for honest trade, but for crookery. Both roles the seller and the buyer are threatened by fraudsters these days, and if they are not careful, they get into trouble. As online sales grow, the amount of fraud grows exponentially. This article is for honest business owners, especially those who are just starting their online operations. We find it worthwhile to remind of the dangers of online fraud. Online store’s success is not only based on neatly designed and speedy shopping cart, appropriate product mix, and good service, but…

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How to Gather Valuable Information About Your Customers

Get to know your clients better by gathering customer data online “Know your customers” is the advice that entrepreneurs get at each stage of their business venture. As the marketing industry is largely driven by data, forward-thinking business owners do their best to learn as much about their clients and prospects as possible. Once you have information about what shoppers’ needs and wants, you can take all the necessary measures to pique consumers’ interest and grow your sales. Getting to know your customers isn’t a daunting task if you have meaningful data that reflect different factors (for example, decision-making triggers)…

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Magento extensions market 2019: What is going on?

Anna

In the previous article, I described the Magento market dynamics. According to my research, there were 3 periods in the Magento platform popularity. Before the release of Magento 2 in November 2015, we can observe significant growth in the Magento stores numbers. But since the beginning of 2016 the Magento stores popularity has been declining. Moreover, in 2018 the number of Magento-based web stores in the Builtwith Tops started to decline. It means that some of the most valuable Magento-based web stores were re-platformed. Now let’s connect all described events on the Magento market with the market of Magento extensions….

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Why doesn’t Magento grow?

Anna

In the previous article, I described several wrong approaches for the Magento market share counting and evaluation. In this article I will try to answer the questions: whether Magento is still a popular and perspective eCommerce platform for old market players and new ones, and what is going to happen with Magento in the nearest future? According to Builtwith and Datanyze calculations, Magento has about 6% of the Commmerce platforms market share with 233K Magento-based stores and about 4M of the total eCommerce stores on the Internet. To evaluate perspectives of Magento platforms let’s take a look at the dynamics…

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What is Magento Market share and how to evaluate it?

Anna

Working many years in eCommerce area and dealing with the Magento platform, I often read about Magento popularity, numerous positive aspects, and huge prospects of this platform. In the meantime, for the last years I have often faced with complaints from different Magento extensions developers about declining in sales of their extensions. Other developers say that there is no growth in sales. So, based on my observations I can say that almost all Magento extensions developers are dissatisfied with their sales dynamics. In order to overcome arisen contradiction, I decided to answer the question: Is Magento still popular and long-range…

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Mistakes Online Retailers Make and How to Avoid Them in Magento

Take care of these issues to succeed in your sales  Being one of the most popular ecommerce platforms, Magento has thousands of keen devotees thanks to its flexibility, great functionality, and a large community. More and more merchants opt for Magento to offer their products and services to online shoppers. However, a dream of a never-ending flow of orders in Magento does not always turn into reality.  Having been working with ecommerce stores for more than fifteen years, we have noticed some common mistakes that cause lower sales and keep customers away from an ecommerce website. Read on the article…

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Magento 2 Store Credit & Refunds extensions comparison

Anna

Nowadays there are thousands of different Magento extensions from hundreds of developers on the market. Usually, it’s difficult for a merchant to choose the right one. In this article we will help them to choose the most appropriate Store Credits & refund extension for their Magento 2 store. Let’s take into consideration several Magento 2 Credits & Refunds extensions on the eCommerce market and try to analyze their more and less valuable features. Take a look at the Store Credits and Point Rewards extensions features table we have created on the base of the features list that we described in…

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What is the difference between Point Rewards and Store Credit extensions for Magento

Now there is a huge confusion between Point Rewards and Store Credits extensions. Most of people think that these extensions are the same. Actually, these extensions are very similar, but different names should point out to different main functionality. We have analyzed many plugins and found out that Store Credit & Refund and Point Rewards ones have very similar functionality. It is difficult for merchants to choose the most appropriate extension. Moreover, according to numerous extensions’ descriptions, even developers don’t understand the difference between these two modules. Some of them assume that Store Credit & Refund and Point Rewards are…

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Aitoc Magento 2 Order Management

How to Overcome Order Management Challenges in Magento 2

Take advantage of Magento 2 modules to optimize order management at your store Today, ecommerce business owners face ever-growing customer expectations, continuous market fluctuations, and supply chain complexity. To ensure their businesses run smoothly, online retailers should take care of a ton of processes, ranging from procurement and inventory management to customer service and post-purchase communications. When it comes to customer satisfaction, each aspect matters, but order accuracy and timely fulfillment are the key factors affecting the game. Modern customers require faster delivery and better service, making it more difficult for merchants to address their demands. If order-related activities are…

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How to Double Your Sales Leads Using Chatbots

Stay on the Top of New Tech to Fuel Your Ecommerce Business Artificial intelligence has become a buzzword today. This innovative technology powers industries of literally any type, bringing a wealth of new opportunities for businesses and individuals. It allows reducing human factor and optimizing existing workflows, leading to considerable cost-savings and better quality of life. There are multiple AI-driven solutions available on the market today, but one can see that chatbots are the ones that gain popularity at a rapid-fire pace. According to stats, 45% of users globally prefer chatbots as the primary means of customer service, whilst 80% of businesses plan…

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