What is the difference between Point Rewards and Store Credit extensions for Magento

Now there is a huge confusion between Point Rewards and Store Credits extensions. Most of people think that these extensions are the same. Actually, these extensions are very similar, but different names should point out to different main functionality. We have analyzed many plugins and found out that Store Credit & Refund and Point Rewards ones have very similar functionality. It is difficult for merchants to choose the most appropriate extension. Moreover, according to numerous extensions’ descriptions, even developers don’t understand the difference between these two modules. Some of them assume that Store Credit & Refund and Point Rewards are…

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Aitoc Magento 2 Order Management

How to Overcome Order Management Challenges in Magento 2

Take advantage of Magento 2 modules to optimize order management at your store Today, ecommerce business owners face ever-growing customer expectations, continuous market fluctuations, and supply chain complexity. To ensure their businesses run smoothly, online retailers should take care of a ton of processes, ranging from procurement and inventory management to customer service and post-purchase communications. When it comes to customer satisfaction, each aspect matters, but order accuracy and timely fulfillment are the key factors affecting the game. Modern customers require faster delivery and better service, making it more difficult for merchants to address their demands. If order-related activities are…

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How to Double Your Sales Leads Using Chatbots

Stay on the Top of New Tech to Fuel Your Ecommerce Business Artificial intelligence has become a buzzword today. This innovative technology powers industries of literally any type, bringing a wealth of new opportunities for businesses and individuals. It allows reducing human factor and optimizing existing workflows, leading to considerable cost-savings and better quality of life. There are multiple AI-driven solutions available on the market today, but one can see that chatbots are the ones that gain popularity at a rapid-fire pace. According to stats, 45% of users globally prefer chatbots as the primary means of customer service, whilst 80% of businesses plan…

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Delivery delays

How Online Retailers Can Keep up with Delivery Delays

Getting products to customers is a complicated process with multiple aspects to consider, ranging from logistics up to taxes and even weather conditions. Even if your business is up and running, and the service providers you work with are trustworthy and professional, there are still lots of things that may go out of control, causing delivery delays. Obviously, every customer expects to receive orders fast and on time, so late deliveries can be fatal for their satisfaction and loyalty. 96% of shoppers claim they would turn to a retailer again if they had a positive delivery experience. So, you can’t…

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How to Enable Admin Captcha in Magento 2

Make your store’s backend more secure with Magento 2 admin CAPTCHA Aiming at helping ecommerce businesses in their endeavors, Magento developers took many business-critical things into account when developing the platform. Specifically, different measures were taken to satisfy security needs of its users. They implemented flexible filesystem ownership and permissions, safeguarded stores store from clickjacking attacks, among other things. When it comes to admin users, they are protected too.  For instance, they can change their password, add a secret key to, set a specific admin session lifetime, and so on. CAPTCHA is another effective way to introduce another layer of…

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Tutorial: Managing Numerous Warehouses with Multi Warehouse Inventory

Magento counts among best ecommerce platforms thanks to its scalability, flexibility, and great community support. Being an open source solution, it lets developers beef up online stores with the desired functionality. Aitoc created Multi Warehouse Inventory, a Magento extension, to give ecommerce businesses taking the Magento route an opportunity to improve inventory management by creating numerous warehouses and control them according to their needs. How Multi Warehouse Inventory Works Creating Warehouses Once you install the extension, go to the admin panel and open the ‘Warehouses’ page in the new extension.  Now you can create new warehouses and manage the existing…

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Effective Tricks to Enhance Customer Service in Magento

Improve your customer service in Magento with our useful tips Having a good customer service is crucial for ecommerce websites, just like for brick-and-mortar stores. Online stores providing such a service to all types of clients (existing, potential, and new ones) build trust with them and win customer loyalty, thus gaining a competitive advantage over their rivals. In this article, we’re going to share some effective tips on improving the customer service in Magento. Answer Questions about Your Products in Advance An excellent customer service doesn’t always mean a direct interaction with customers. Demonstrate clients that you know them by…

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How to Help Customers Buy a Perfect Valentine’s Day Gift at Your Store

You have probably known or subconsciously suspected that men and women shop differently. That is because men and women perceive the world through different lenses. Besides, their action motives are usually not the same, either. With Valentine’s Day just around the corner, here are some last-minute tips on how to target your female and male customers with higher precision and greater success. Men Buy, Women Shop: The Key Differences In a study titled “Men Buy, Women Shop”, researchers from Wharton University of Pennsylvania and the Verde Group have discovered some main difference in how men and women shop. WOMEN Women…

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9 Killer Online Promotion Ideas for Your Ecommerce Store

Discover the proven ways of promoting your store online  Online merchants are constantly seeking a way to promote their products since the competition between online players is heating up. Not only newcomers but also entrenched players should be creative if they want to stay afloat and thrive. Looking for a way to call customers’ attention to your products? Read on this article to learn what are 10 sure-fire methods to promote a product online. 1. Send Out Email Blasts Email is probably one of the most effective marketing channels able to bring up to $44 for every dollar spent. This…

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Magento UX tips

7 Ways To Enhance UX Of Your Magento Site Turning Visitors Into Customers

With the increasing popularity of online shopping, it has become more difficult for companies to attract and retain loyal customers. If you need high conversion rates, you will need to pay close attention to user experience in interacting with the site, as visitors who are satisfied with it not only buy more often but also return to your site in the future. Intro Magento is a very popular and multi-functional open source e-commerce platform. In general, this site engine is used by more than 100 thousand commercial sites on the Internet throughout the world. Easy to use and having a…

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