The Best Tips to Improve Your Mobile Marketing Strategy Right Now

Since smartphones are commonplace in today’s world, more people than ever before use their phones for internet, information, and emails. Companies need to keep the mobile market in mind when creating subject lines, making a user friendly website, and making information easily accessible without a keyboard. This will require changes in your mobile marketing strategy. While mobile marketing strategies can always receive fine tuning and adjusting, this article will present you with a few ways to improve your strategy immediately. Even if a business optimizes websites or emails for a desktop, those optimizations might not carry over to mobile. By…

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Essential Factors That Make Website Design Worthy for Your Business

Website designing is important for everyone for many reasons. A blogger wants a good website to add visual appeal to the blog. Ecommerce businesses wish to better website design for attaining the best business result. Along with brand value creation, website design also fetches an excellent opportunity to earn better revenue. For a business, it is crucial to develop the website with a lot of care or perfection. For that, the business owner has to find a good website design service provider. Along with a good service provider, it is essential to check certain aspects or elements of a website….

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How to prepare online stores to Halloween

13 Tips on How to Run a Terrific E-commerce Halloween Campaign

No one can scare us as much as we can. Have you already noticed a lot of terrifying street ads, horror movie thrillers or cheesy jokes on social networks? That’s right, Halloween is around the corner.

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September at Aitoc: New Extensions, Updates and More

Hello there! We’ve been extremely busy in September to share with you guys a couple of great news and updates. First, let us introduce our new Magento 2 extensions: Store Credit for Magento 2 — the all-in-one solution to implement the reward policy into your e-commerce store. Extra Fee for Magento 2 — the best choice for store owners to provide customers with the useful extra services. And that’s not all! In September we updated a number of Magento 2 extensions with new features and technical fixes. Below you can find the full list of updated modules: Custom Product Designer…

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How the Store Credit Benefits Both Customer and Store Owner

  There is no store owner who wouldn’t like to apply beneficial opportunities for improving their online stores and boosting e-commerce business outcomes. Store crediting possesses the real power to boost customer retention and increase brand loyalty. It is more than just a payment option for retail customers. Using store credits deliberately, you are able to grow your store’s revenue and speed up customers’ engagement. Nowadays successful retailers offer store credit in different forms and applying. In this post, we define the key benefits of using store credits and recognize how they help to build and evolve a winning online…

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3 Tips on How to Improve Delivery Strategy with Magento 2 Dimensional Shipping

You may sell everything from food to designers’ jewelry but you will always need to ship them to customers. Shipping is one of the most evident headaches that every e-commerce company experiences. It may cost a lot and can be rather tricky to optimize it to save money. Perhaps shipping is not the most exciting area of your business to investigate. However, the returns from diving into it can be rather effective. Fortunately, you are able to do some simple but efficient actions to reduce shipping costs and make delivery more profitable. In the XXI century, your best assistant in…

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Nginx vs Apache vs Litespeed for Magento 2

The choice of the hosting solution keeps many system administrators and Magento store owners busy researching the options. Nginx vs Apache? Or Lightspeed? Open source vs proprietary web hosting? Here at Aitoc, we constantly search for new tips and hacks to optimize Magento performance. The type of your hosting solution has a great impact on this matter. Want to make an informed choice? Keep on reading. This post will help you to evaluate the pros and cons of each type of Web server software and decide which option may work best for you. Apache server software Spears and arrows. Along…

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How to Diversify Your Product Portfolio with the Magento 2 Product Designer

Successful product selling includes offering high-quality products and giving customers the power to personalize the items in the way they like. This truth has been tested by time: your customers pay more if they can customize the product according to their desires. Personalization and the ability to customize products generate more money and attract new shoppers. For these aims, you’ll need to empower your e-commerce solution with a product designer to provide personalized products to your customers and improve their shopping experience. Your buyers will enjoy exclusively designed goods, while you will increase your profits by setting higher prices for…

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9 Tips on How to Improve Abandoned Carts Recovery in Magento 2 Stores

One of the concerns for modern e-commerce companies is related to abandoned carts. Countless online customers leave their carts before making a purchase.  Is this a real problem? What steps can be applied to recover abandoned carts as well as make customers back? In this post, you will get more about the subject and have the opportunity to apply 9 tips for improving abandoned cart recovery in Magento 2 stores. Cart abandonment definition According to e-commerce reality, customers always compare products before spending money. It can be a problem for all online stores that sell similar products. Cart abandonment defines…

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Top Instagram Mistakes That Can Undermine Your E-Commerce Business

For any online business, it can be difficult to ignore Instagram as a channel to grow engagement and sales revenues. What is also particularly pleasing to owners of online businesses are that according to https://sproutsocial.com, over 80% of its users follow at least one business account daily. However, with more than 71% of American businesses having a presence on Instagram, creating a brand presence and boosting sales can be very difficult, especially if you happen to be making critical mistakes. Some of the top Instagram marketing mistakes to avoid ensuring e-commerce success: Buying Followers and Likes It can be very…

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